Provide and example of a coherent and convincing argument supported by compelling evidence scholarship.

Topic

Demonstrated engagement with and understanding of the key themes and concepts of Journalism and Society the key themes are listed below FYI . having selected two advertisements in atatched power point presentation correlate with the themes covered in the presentation and and answer and write a short essay , in the context of relating to the role of advertising in journalism. as you need to answer the question through the example as well as through the theory.

Length aprox 1200 words

The changing media landscape

The rise and decline of the media factory system

Journalism becomes a profession

Professional values: Truth, balance and ‘facticity’

‘I am a camera’: Photography

‘Imagined communities’ and race

Moral Panics and the representation of crime

The tabloid world: Morality, ethics and the decline of the news

Communication management: PR, sources and spin

Political journalism and audience/citizens: Interaction and engagement in emerging news formats

Citizen journalists, leakers and bloggers

Provide and example of a coherent and convincing argument supported by compelling evidence

Scholarship (knowledge of the relevant academic literature)

Rigour, adequacy and insight in any empirical account

Ability to apply theoretical argument to empirical phenomena

Effective use of written sources

Engagement with media

Clarity and strength of the argument presented

Presentation of written work (references, bibliography, literary style)

Bibliography including at least 6 sources

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