To what extent can the US Airline industrys low average profitability during this period be attributed to the structure of the industry? (1996-2016) Which of Potters five forces has had the biggest impact in depressing industry profitability?

Answer the question. To what extent can the US Airline industrys low average profitability during this period be attributed to the structure of the industry? (1996-2016) Which of Potters five forces has had the biggest impact in depressing industry profitability?

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