For case, students are required to follow the case analysis method outlined below.
COMPONENTS OF A WRITTEN CASE ANALYSIS
The following sections are required in a written case analysis. An explanation of what is encompassed by each section will be covered in class 1.
I. Executive Summary ( no more than 1 page)
II. Problem/Issue Statement (1paragraph)
III. Situational Analysis (including financial analysis if applicable)
IV. Alternatives (2-3)
V. Evaluation of Alternatives
VI. Recommendations (explain why one of the alternatives)
VII. Action Plan
*think about using a SWOT analysis
*think about using a decision matrix to arrive at your recommendation
*focus on the recommendations and evaluation of alternatives
*assume the reader is familiar with the case/company./issues…..
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