DEVELOPING A NEWSLETTER

1. Name the newsletter. (Explain why you selected this title.) How do you plan to distribute it (mail, e-mail, Web site link, etc.)? What is its tone?

2. Develop a list of information categories that will appear in each issue. Don’t forget to consider items of interest to employees. Your newsletter must include two-way communication (NATS officials to NATS members as well as NATS members to NATS officials.)

3. Prepare several short articles (an average of three to five paragraphs each) to bring your information categories to life. Strong verbs and short sentences work best. Feel free to add direct quotes by NATS officials and/or employees.

4. Come up with a workable design. (You may use a newsletter template.)

5. Add appropriate headlines and headers above your articles and information categories

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