Hi Dear writer
Hope you are fine
The grade for the proposal that you wrote was 54 and that due to some weaknesses that the lecturer has identified. The main weaknesses points were in the methodology section and the aim and objectives part as well as the literature review as you can see in the attached file (the work you did with the feedback and comments from the lecturer).
The main points that you should work on and improve in the dissertation are:
• The Aim and objectives:
The objectives should be as the supervisor asked:
1- the first objective is to do the literature review of the topic
2- evaluate the activities that Albaik is engages in
3- evaluate the impact of CSR activates on managing Albaik Company’s reputation (focusing on the impact of CSR activates on company’s Reputation will be enough so we don’t need to talk about financial performance as the dissertation is only 12000 words so we can’t talk about both variables.
4- in the findings section provide recommendation to Albaik company as a result of my study
The methodology:
The methodology will be Simi-structured interviews with Albaik managers to identify the CSR activities they have. Then conduct a survey with the consumers in Saudi in order so study if there are impact on the reputation (you can form the survey for me and ill conduct it and give u the result, and you can tell me what exact information you need to know about the CSR activities by interviewing the managers and ill then interview them).
The lecturer review:
He said there is lack of depth and critical as you can see in the feedback file that I attached, moreover there is no research gap which should be identified in the literature review as the supervisor told me and commented in the feedback attached file.
The gap can be the lack of studies in SAUDI about the CSR and its impact on reputation and our study can fulfil that gap (if this is true and there is lack of studies in Saudi about that, you have to find out this in the literature review) AS THE supervisor TOLD ME.
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