The prompt is:
In this final case study, you will synthesize the concepts learned throughout the course based on a series of Internship Activities that are the first two milestones.
Through the two assignments outlined in Milestones One and Two, you will recommend solutions to Harrison Kirby, while also incorporating additional
perspectives and source material to analyze real world scenarios and provide him with options to consider as part of his strategy to increase revenue and
influence customer interactions and experiences in his small business. You will leverage both the textbook and external sources to complete the final project.
From the milestone assignments, you will find that Kirby is interested in improving his business through the use of technology. As you learned in the first two
cases you worked for Kirby, he is focused on revenue through e-commerce and customer experience through intelligent systems incorporated with his web
presence. Take the opportunity to provide Kirby with some other technology opportunities to consider that would support his business venture in e-commerce
and intelligent systems. Within your final paper, choose two of the concepts below drawn from course readings. Provide detail and an explanation for each
concept, which will demonstrate how each can be leveraged to support business growth and/or create a streamlined operation for Kirby. Make sure to leverage
sound examples, products, and references where appropriate to further substantiate your findings.
Course Concepts:
Big data and knowledge management
Wireless, mobile computing, and mobile commerce
Social computing
Cloud computing
Business analytics and business intelligence solutions
Your final product should answer this question: How will technology position Harrison Kirby’s business for future growth and for the enhancement of both
customer alignment and efficiency?
Specifically, the following critical elements must be addressed:
1. Case Synthesis
a) What is the purpose in Harrison Kirby asking you to collect this data and how will it impact his business? Start the assignment with 2–3 paragraphs
providing a description of Kirby’s business and the industry in which he operates. In this type of contemporary business organization, what is the
central role that IT is playing for Harrison Kirby?
b) Find a complementary or competing company in the same industry as Mr. Kirby’s. Take time to research the company and provide supported
evidence to communicate how IT may be playing a strategic role for that company in order to maintain or gain a competitive advantage.
2. Security and Ethics
a) What are the security or control issues that should be addressed as part of the technology selection process for Kirby’s business?
b) Propose how you would address ethics or information security issues as part of the technology selection process for Kirby’s business.
3. Findings and Recommendations
a) As the technical liaison for Kirby, you are providing him with critical information that he will use in making decisions on expanding the use of
technology to improve his practice. It is important that you write your response with conviction through well-developed recommendations based on
sound reasoning and evidence.
b) Include an embedded Excel object in your final Word document submission that includes a matrix of technical options that Kirby should consider in
his decision making process. The Excel file should include the columns below in an example based on cloud computing. Make sure that you
communicate to Mr. Kirby the challenges he should expect to face when introducing new technology into his business.
c) Comment and provide examples of how Mr. Kirby can use this new technology to make better management decisions for his business in the future.
Articulation of Response
Always include a title page with your name, the date, the course name/number, the title of the assignment or paper, and the revision (if applicable).
In the body of the paper, use headings and sub-headings. Do not jump from subject to subject without providing some type of heading beforehand.
Use correct grammar and punctuation. Capitalize the first word of a sentence.
Make the presentation as professional as possible. Think, “If someone were
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